MODO Eyewear and its sustainable brand ECO® were created by Alessandro Lanaro. Born in Cortina d’Amprezzo, Italy, Alessandro moved to New York City and founded MODO in 1990. Since its beginnings, MODO has expanded into a global brand with offices in New York, Stockholm, and Milan. ECO® was the first eyewear brand with sustainability as its main pillar, and with the One Frame – One Tree pledge, ECO® plants a tree for each frame sold. So far, over 2 million trees have been planted!